Free marketing calculator
CTR Calculator
Calculate click-through rate (CTR) from clicks and impressions.
Free calculator
CTR Calculator
Result3.50%
What it tells you
CTR shows the percentage of impressions that produced a click.
Formula
Clicks ÷ Impressions × 100
Example
350 clicks from 10,000 impressions produces a 3.50% CTR.
When to use it
Use CTR to evaluate how effectively an ad, email, or search result earns attention and clicks.
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